Hanson of Sonoma
Business Overview
Hanson of Sonoma is a premium lifestyle and spirits brand whose online store needed to reflect the same standard as the product.
The redesign focused on usability, storytelling and the purchasing experience — a store that reads as premium without getting in the way of the sale.
What we did
Shopify DevelopmentStore RedesignUI/UX DesignEcommerce
Hanson of Sonoma
Project Overview
We rebuilt the storefront with cleaner layouts and improved navigation, giving the brand story room to land while keeping the path to purchase short.
Product presentation was reworked so customers can explore the range and buy with confidence, with the premium visual language carried consistently across every template.
- Complete Shopify store redesign
- Cleaner layouts with a premium visual treatment
- Navigation reworked for easier exploration of the range
- Product pages rebuilt around presentation and confidence
- Brand storytelling integrated into the purchase journey
